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Marketing

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About Team Marketing

Team Marketing promotes Campus Recreation programs and services on social media, the web, the app, and in person through student experiences and events. 

With a team primarily composed of students, our goal is to bring awareness to Campus Recreation programs and services in a relatable, educational, and entertaining way.

Responsibilities include the Campus Recreation website, Be Well blog, social media, the Campus Recreation app, digital signage, and developing and producing large-scale student events. 

Be Well Blog

Be Well is an online blogazine written for students, by students to entertain and inform the Auburn University community about all things health and wellness. Topics include sports, fitness, wellness, outdoor and campus life. 

Media Requests

Need to shoot photography or video in a Campus Recreation facility? Want to team up for a photoshoot? Contact us at campusrec@auburn.edu and we'll assist with logistics, talent, and scheduling. 

Events and Collabs

Campus Recreation is happy to collaborate with you and your organization for admissions and recruiting events, partnerships, and other student experiences. Contact us at campusrec.auburn.edu with details. 

Social Media

Connect with us on social media channels @auburncampusrec. You'll find us on Instagram, Twitter, Facebook, Pinterest, and Tiktok. Follow for updates on all things Campus Rec.

The App

Download our app by searching "Auburn Rec" in The App Store or on Google Play. Get up to the minute hours, class information, and details about all Campus Rec programs, services, and events right at your fingertips.

Partnernships

Interested in partnering with us or sponsoring a program or event? Each year, our team works with local restaurants and businesses to provide awesome experiences for Auburn students.

Awards and Honors
NIRSA Creative Excellence Awards

be
well

FIRST PLACE

Digital Presentation
Website / Blog

polar
plunge

SECOND PLACE

Integrated Marketing Campaign

FIELD GUIDE COOKBOOK

SECOND PLACE

Student Publication

(Print)

WELCOME TO
THE REC

SECOND PLACE

Student Digital Presentation

Video Series

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Media

Campus Rec Magazine

The launch of Be Well—

The Campus Recreation Blog

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Get a Job

Write for the blog, shoot photography and video, and produce social media content for more than 25,000 followers! Student employees get real-world experience outside of the classroom, improve marketing skills, and become "job ready." 

Job Responsibilities

Writing

Social Media

Video Scripts

Blog Posts

News Releases

Write/edit social media posts, promotional copy, video/audio scripts, news releases, and blog posts.

 

Participate in editorial meetings, conduct interviews, schedule photography, create website posts, and may train/mentor other writers.

Graphic Design

Promotional Graphics
Brochures

Digital Assets

Logos and Branding

Design digital artwork for Campus Recreation programs and services including flyers, signage (print and digital), social media, apparel, promotional items, displays, and the web.

May train/mentor other graphic designers.

Photography

Blog Photography

Events and Programs

Portraiture

Photograph and edit high-quality photos for Campus Recreation programs, services, and events.

 

Prepare photography for use in social media, print, digital signage, and the web. May schedule, plan, shoot and edit editorial photography for the Campus Recreation health and wellness blog, bewellauburn.com. May train/mentor other photographers.

Video

Social Media

Events

Testimonials

Produce and edit videos for promotion, social media, digital signage, and the web.

 

Write scripts, coordinate talent, schedule video shoots, and present final work for approval. Regular assignments include Get RECognized, REConnect with the Rec, 'Round The Rec and various promotional videos and special projects as assigned. May train/mentor other videographers.

Social Media

Instagram

Twitter

Facebook

Pinterest

Curate or write and schedule approximately 150-200 social media posts per month, (on four active social channels) including Snapchat, Instagram, Facebook, and Twitter. Requires great attention to detail including changes in dates, times, location, etc. May train/mentor other social media specialists.

Events

Get Rec'd

Polar Plunge

Yoga Rave

Splash Bash

We work with our programs to produce events like Get Rec'd, Yoga Rave, Champ Nights, Polar Plunge, Splash Bash, Auburn Ascent, and more. Team Marketing also represents Campus Rec at Camp War Eagle, SOS, Talons Days, and various partner events on campus. 

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